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Channel: Digital Spin by Harland Clarke Digital » Email Marketing Research
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How Will Your Email Work On An iPad?

I’m sure you’ve heard that Apple recently released their latest game-changer; the iPad to great fanfare. As an email marketer, you may be wondering how your emails will render on the iPad.  Will your...

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Are you going “all in” with your email testing strategies?

We’ve all heard that if you’re in marketing, in particular email marketing, you should constantly be testing to maximize results.  The most common test mentioned is the ubiquitous “A/B” split test,...

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Financial Email Marketing Benchmark Report

Banks and Credit Unions who incorporate email into their client communications are seeing high engagement rates and low unsubscribe rates. These and other findings from Harland Clarke Digital, compiled...

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